Read “Don’t use the ‘SM’ words!” in the March issue of PME

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emotive is featured in the March issue of PME with a fascinating look at how social media can and should be used in our industry. Our Digital marketing team, AJ Barroso and Sarah Lemarchand, have written this insightful piece about how pharmaceutical marketers can get most out of Social Media, highlighting Social Listening and KSOLs as two key areas of interest.

You can read the full article here.

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