Fresh from winning two Golds and a Silver at last month’s PM Digital Awards, Virtual Valve, the innovative medical education VR project created by emotive for Edwards Lifesciences, has been shortlisted for Excellence in Communications via a Live Event or Stand-Alone Activity at the Communiqué Awards 2016.
The Communiqué Awards programme is designed to identify and commend the most effective local, European and international healthcare communications. The Excellence in Communications via a Live Event or Stand-Alone Activity category recognises the use of events to build brand recognition, or fulfil a communication need, to drive awareness and understanding among consumers, patients or health professionals.
Virtual Valve won two Golds at the PM Society’s Digital Awards for Best Digital Solution for Congress or Meeting and for Best Digital HCP Programme, as well as being awarded Silver in the Innovation category. On the news of the shortlist, Chris Edmonds, Managing Director, commented:
“We are delighted that Virtual Valve continues to be recognised by clients and peers as a standout medical education experience which really delivered on all its effectiveness measures. Having won Communiqué Awards for the past three years including the prestigious Innovation in Healthcare Communications, we are excited about the prospect of our clients collecting another one for this truly successful congress activity.”